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Our
most valuable assets.
PRISM's success is rooted
in the quality and shared values of our people. In our pursuit to
design, develop and deliver information-based marketing programmes
we have combined the best practices of the traditional sales process
with the loyalty programme business model and the innovation of
Business Intelligence, to help clients acquire and retain profitable
customers.
If you are interested
in joining one of our teams please go to Careers.
Following are excerpts from some of our consultants.
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| Sandro
Cassar |
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Sandro’s academic background
and his proven track record in formulating and implementing
information-based marketing programmes in diverse international
business environments, enabled us to establish sound fundamental
principles that guarantees successful customer strategies that
serve as a true compelling differentiator to retain and acquire
profitable customers. |
| “Reach and engage
profitable customers... 1 at-a-time.” |
The synergistic
effects of our know-how and solutions can help sharpen your
marketing like no other resource on earth. As you build customer
intelligence for direct marketing, nurture goodwill through
improved consistent service, and customise products to meet
individual customer needs, you can expect dramatic tangible
results. |
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| Fleur
Balzan |
| Fleur brings to PRISM a wealth of
experience in traditional media production and presentations.
Fleur runs b.Right
New Media, an off-shoot of PRISM, specialising in TV and
Internet content packaging in support of our mission to help
clients increase the quality, consistency, value and targeting
of their customer service activities across all media channels.
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| “We understand
that the Client's brand is a valuable asset.” |
|
Fleur helps clients harness the power of multi-channel marketing
for relationship management by deploying traditional and New
Media to promote loyalty to the brand. |
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| Vladimir
Dimitroff |
| With advanced degrees in both technology
and business disciplines, Vladimir is a seasoned veteran with
experience in a variety of industries. He
is a founding non-executive director of our Business Intelligence
unit, DataMasters. Vladimir helped to build methodology and
market reputation, and brought analytical vision to enrich PRISM's
already diverse proposition. |
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“Customer analytics
are yet to play a crucial role in moving
organisations to a customer-centric model.” |
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Modern customer strategies rely on thorough knowledge of customer’s
needs and values, knowledge only possible through the intelligent
use of available information technology. In this context Vladimir
can help you achieve a single view of the customer and extract
value from understanding how customers are different. Vladimir,
who is also a Certified eCommerce Analyst, is still working
closely with PRISM as an internationally respected associate.
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| David
M Roscoe |
David
is regarded as a leading innovator in his field and, having
spent over 25 years experience in the Insurance sector, he
is exceptionally well placed to provide insurance focused
and industry specific consultancy to help companies and suppliers
develop customer led-propositions supported by in-depth customer
intelligence. |
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| “Develop
customer-led propositions
supported by in-depth
customer intelligence.” |
David
is currently assisting some of the major brands in the UK
to utilise customer, claims, actuarial and financial data
to drive down operating ratios and increase profitability
across all insurance product lines. He is particularly leading
the initiative within the industry to use data and information
to identify, detect and prevent fraudulent claims behaviour
and reduce claims leakage which is estimated at costing the
industry over £3.6bn per annum.
He is utilising customer knowledge and intelligence to reduce
an insurer’s exposure to risk and comply with FSA regulations
and requirements. He
is a regular speaker at industry conferences, both in the
UK and around the world and has been recognised by the Institute
of Financial Services as someone who has made a most stimulating
contribution within the Financial Services industry. |
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| Karin
Schönauer |
Karin
is a seasoned professional with expertise in a variety of industry
sectors including financial services, telecom, media and food
industry. During her international work experience in sales
and marketing as well as in management consulting she could
demonstrate her customer relationship management skills and
knowledge by improving enterprises` results and increasing the
effectiveness and efficiency of sales organisations. |
“Communication
and flexibility are critical success factors
for
customer satisfaction and retention.” |
Karin
formulated and implemented new market entry strategies and
developed new markets in Europe , Asia and South America ,
where she achieved strong and lasting sales results. Further
projects include the definition of company client strategy,
their market positioning, PR events, adequate communication
tools and new distribution channels. Karin mainly focuses
on organisational management and market positioning. As a
native from Austria , she holds an MBA from SDA Bocconi, Milan
, and is fluent in German, English, Italian and Spanish. |
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| Michael
Lowenstein |
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Michael has over thirty
years’ management and consulting experience in customer
and employee loyalty research, CRM, loyalty program development,
customer win-back, service quality, customer-driven corporate
culture, and strategic marketing and planning to draw on. He
is an active speaker, workshop facilitator, and trainer. He
is a regular featured contributor in the customer loyalty circle.
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| “Focus
on keeping your best customers.” |
Michael
also provides commentary to several professional CRM, customer
loyalty, customer service and HRD sites on the Internet .
Michael is the author of two widely-regarded books: Customer
Retention: Keeping Your Best Customers (1995), and The Customer
Loyalty Pyramid (1997). He is also co-author of Customer WinBack:
How to Recapture Lost Customers - and Keep Them Loyal (2001),
which was named one of the 30 best business books of the year
by Executive Book Summaries. |
| Additionally,
Michael is a contributing author to Redefining Consumer Affairs
(1995), The Answer Book for Customer Service Managers (2000),
and he has written the Afterword for Customer.Community: Unleashing
the Power of Your Customer Base (2002). He is currently preparing
a new book on data gathering, storage, and application for creating
targeted customer value. He has been a customer loyalty instructor
for Pennsylvania State University and the American Management
Association, and has developed and instructs a customer life-cycle
seminar for the Direct Marketing Association.
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| Martin
Ratcliffe |
Martin is a project management
professional and skilled customer management consultant, with
fifteen years experience in market-leading service businesses
and consultancy firms. He has a proven track record and passion
for developing customer-facing functions, from strategy, through
operations & processes to the application of appropriate
technology. |
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| “Get
passionate about developing your
customer-facing
business functions.” |
Martin
also brings to PRISM and our Clients refined consulting skills
in process development and organisation change, performance
measurement, vendor management and supplier management; skills
which are all complementary to successful and integrated customer
management. He has experience with major players in telecommunications,
media, publishing, high-tech and logistics sectors internationally.
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| Jan
Bizik |
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Jan started his
career in the advertising industry working for global
agencies Saatchi&Saatchi Advertising, Lowe/GGK and
Brown-Forman Beverages Worldwide for brands like Cussons,
Jack Daniel's, Southern Comfort, Rauch, Tchibo, UDV, Ikea,
Pioneer Trust, Wintherthur, Michelin, Subaru, Whitehall
or Electrolux. Since 1997 he has been fully dedicated
to formulating and implementing customer strategies and
management systems. |
“Better
management of assets requires
the customer
to play a key role.”
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Client
engagements inlcude CSOB/KBC
Bank, KB/ Société Générale
Bank, IPB Insurance, Bata,
Ahold Central Europe, OMV CR, Tesco Stores CR, Eastern
Bohemia Electric, Czech Telecom, Contactel (TeleDenmark),
Czech Telecom, Eurotel Czech, Oskart, Slovak Telecom,
T-mobil UK, Lucent Technologies Czech, and Alcatel Czech.
Jan is a regular speaker on loyalty and CRM. He is also
a founding member of the
CRM International Consortium. His main research
focus is customer centricity through process management.
His authentic methodology has proven to bring fast results
both to the Client's customers and their stakeholders.
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| Joseph
Cristina |
Joe brings to PRISM a wealth
of experience in the financial sector, an experience spanning
over 34 years, the last 20 of which in management/ executive
roles. He practised in commercial banking, trade services,
branch management, marketing and administration, as well as
executive/ line management responsibilities at Head Office
level. |
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| “Supply
and deliver differentiated simple solutions
.
. . to your niche customers.”
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His
experiences include the setting up of a marketing structure
covering strategic and direct marketing, and business development.
He was appointed as a Board Director of a commercial bank
with international representation. His vast practical knowledge
is backed with certified theoretical accomplishments in accounting,
economics and banking law, as well as an intense strategic
management discipline. Other assignments included board position
for an international trading organisation. His focus is in
assisting Clients to engage/ diversify their present systems
into more profitable operations, through strategic communications
and direct marketing concepts, of which Joe is a firm believer.
He is also fluent in English, Italian and Maltese. |
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| Rajesh
Chavhan |
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Rajesh is a process
and materials engineer with an MBA in business strategy
and information systems. He brings to PRISM practical
process engineering experience as an operations strategy
consultant and technology manager. Over
the past six years, he has moved from engineering to setting
up entrepreneurial ventures in engineering materials and
surface coatings. |
He has wide-ranging experience
in the operations of global customer care centres and outsourced
help desk organisations. His interests are in process analysis,
customer satisfaction metrics, controlling the customer service
cycle, activating knowledge management programs in service organisations
and use of the balanced scorecard.
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| “
Evaluation of business processes and customer metrics
reduce gaps between strategic objectives and operational detail.” |
He
is skilled in quantitative analysis and deductive reasoning
using process mapping and statistical analysis tools. He has
managed mid-size information technology projects and the delivery
of outsourced technology services in the speciality and fine
chemicals industry. His roles have encompassed internal consulting
and process engineering assignments, including those of technology
evaluator, Corporate IT spokesman and business process evangelist. |
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| David
Melillo |
David
heads our business development initiatives in the Middle East,
operating out of Dubai. David holds a first degree in Accountancy
and an MBA from Warwick University. He has been working in
the Middle East for over ten years, primarily focusing on
the FMCG retail and wholesale sector.
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